Entrepreneurship Advice

Couple reading through the contract

Contracts 101: Why Understanding the Nitty-gritty of Every Contract Is Essential

A contract is a fact of life. We draw up a contract when we hire a wedding photographer. We negotiate a contract when we build our house. We ask for a contract when we purchase an insurance policy. Whether we want it or not, we need to learn how to read, understand, and negotiate a […]

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Blockchain concepts

Blockchain and Beyond: Everything You Need to Know About Smart Contracts

Scholars and researchers continue to explore and exploit the capabilities of the internet, giving rise to some of the popular buzzwords today, like cryptocurrency, cryptography, and blockchain. These technologies gave birth to a number of smarter, automated processes, which can be extremely beneficial for e-commerce and other industries. One of the products of these innovations

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marketing plan

How to Develop an Effective Marketing Strategy for Your Business

Every business aims at making profits by increasing sales and customer base over time. For this to be achieved, businesses require to know how to get more customers and retain the current ones by constantly marketing their products and services. An effective marketing strategy is necessary for attaining the marketing goals for any business. It

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